FUNDAMENTAL VIDEO SALES SKILLS TRAINING
Video-based selling is becoming standard operating procedure. While face-to-face meetings will come back at some point, video selling is here to stay. Email was a game-changer, and video is too - and that's a great thing! Your leadership team is investing to help you build the skills and confidence you need to thrive with this new model of selling.
Being great in a conference room doesn't guarantee you'll be great on video, but being great on video will certainly drive better sales results.
The ‘Close/Win’ rate when buyer and seller use video to communicate during a sales conversation is 41% higher than when they don’t. Live video has been going mainstream on the consumer side for years. Now we’re seeing tremendous growth in video sales conversations as well. You need to be ready for this new world of selling, and we’re here to help.
People always prefer to do business with people they connect with on a personal level. Video allows a much higher degree of personal connection than phone calls or emails. Statistics show using video for sales calls will increase win rates substantially.
Using video lets you establish a strong connection without travelling across town, across the country, or around the world, to meet in person. Video meetings also tend to be shorter and more direct than in-person meetings. The productivity impact is huge.
Getting good at video – and getting good at it right now – represents a big competitive advantage for you. Being an effective champion for your company and your brand is a big differentiator as the market continues to adjust to a new video selling reality. Use it to win.
WE HAVE UNPARALLELED EXPERIENCE IN VIDEO SELLING
pelotonRPM has facilitated and analyzed thousands of live video sales presentations over the years. We know what people do well, and we know what people struggle with. We deliver tremendous domain expertise to you – exactly when you need it most.
SOUNDS INTERESTING, BUT HOW WILL THIS HELP ME?
Great question! Here are some specific ways our Fundamental Video Sales Skills program will help you get better at video selling.
AMONG MANY OTHER THINGS...
- We'll do a deep dive on the most popular video platforms, helping you get comfortable with the technology
- Your environment says so much about you - we'll discuss how to set up your video, audio, lighting, and background to send the right message
- We'll provide creative tips on how to engage your prospects during your video meetings
- It's time to re-imagine your presentation materials, and we'll give you some pointers
- We'll discuss how to use live video to multi-thread more effectively with your prospects and existing clients
- We'll also give you some creative ideas about how best to engage with new logos
We have been selling 100% virtually for nearly a year now but the skills developed through the lessons and coaching are really beneficial to everyone. Steve’s classes are high energy, and it was clear to us that our team was very engaged and got a lot out of their session. It was full of great ideas and gave them a bunch of tips and tricks that can really help develop their virtual selling skills. We are still early in our journey with virtual selling, but we aspire to be the best in the business and we know we can get there through our partnership with pelotonRPM.
HERE'S WHAT WE DELIVER
pelotonRPM’s Fundamental Video Sales Skills module includes five distinct components that will position you for video sales success.
The first part of our Fundamental Video Sales Skills module is a 60-minute live, interactive, online training class. We use this class to outline best practices you need to consider when selling and having client conversations via live video. We cap each class at 20 people, so save your spot soon.
You then get access to our growing library of learning materials. Our content includes video selling fundamentals, information on how to manage your technology, arrange your environment (including lighting and audio), body language considerations, and other valuable information that will help you excel at video sales.
Once you have had an opportunity to review the online materials, you will schedule your 30-minute, one-on-one video call with a member of the pelotonRPM team. Your coach will help you address any technology issues, assist you with your environment, and get you ready for your upcoming sales simulation.
Then, you will have a 30-minute simulated sales or client conversation. You will be connected, via live video, with one of our Simulation Specialists who will play the part of a prospect or client. Really important – this isn’t about your specific sales pitch! The focus of the simulation is on helping you firm up your tech and video sales skills. Please note, we have a 48 hour cancellation policy for our simulations. If you need to shift your schedule, please get in touch early.
Once your simulation is done, we will review your video and provide you with feedback. We will also give you more recommendations about how best to incorporate live video into your sales process and client conversations.